Sunday, March 21, 2010

Extensions: Cinema Customer Satisfaction Survey

When we developed the ideas around the use of 2D barcodes Cinema had a large part to play, 2D barcodes represented another way of connecting users to content. An online channel that was an extension into the idea of self service.

Now we're following up in the area of service expectations from customers, specifially once you have used the 2D barcode to locate the film, what are the key drivers of the customer experience for you?

Please take the survey and help our research, thanks

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