Wednesday, August 15, 2012

Marketing Now! QR Codes are essential

In the MBA project we hypothesised on some of the use cases for 3D barcodes.

The potential of this technology as a platform that can seamlessly link marketing with social media is becoming apparent.  CRM Innovation now suggests that one form of 3D barcodes, the QR Code, is now essential and any marketing team has to have an actionable plan on how to make use of this simple, yet powerful, customer interface.

Read the full article here.